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Imagining a New American Dream

May 28, 2009

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Getting to Scale

Today

Posted by: Carol

Rob Walton (Walton Family Foundation/Wal-Mart) and Peter Seligman (Conservation International) are at the Aspen Ideas Festival offering insights on scaling sustainability.  These lessons (some stated, some embellished from their remarks) seem to apply to urban leaders working to get smart ideas for next generation cities to a tipping point: 1.  Decide what it is you are attempting to get to scale and communicate it clearly. (Not particularly clear from CI's work.)2.  Imagine what it means to get to scale and, again, communicate it clearly.3.  Be aspirational and just go there.  If you don't make it, you will at least made progress toward something that matters.4.  Position the change you seek as desirable, rather than a sacrifice to quality of life.5. …

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{tipping point, next generation cities}